How to Enhance the Reputation of the US and its’ Citizens
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The reputation of counties depends on a range of factors. The United States has suffered as a result of recent global events. This 34 page paper is a study that has the aim of developing a strategic approach for the US to enhance its reputation to create a more positive image using only volunteers. The paper details the problem and the causes of the problem, examines the way in public relations tools may be used to manipulate public perception and presents an example of primary research that identifies the audience that should be targeted with any reputation enhancement strategy. The paper also includes a case study where poor performance required a cost effective people centric public relations campaign to rebuild reputation. The paper concludes with a broad strategic approach that could be adopted. The bibliography cites 16 sources.
Filename: TEUSreputa.rtf

How to Win Friends and Influence People
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A 5 page paper discussing some of the processes described by Dale Carnegie in this landmark work. First published in 1936, Carnegie's principles are as relevant today as they were when first published. The principles are most readily visible in the work setting, but they apply to every aspect of human interaction. The paper includes labeled examples of pathos, ethos and logos. Bibliography lists 4 sources.
Filename: KScommArgue.rtf

How to Write a Direct Mail Letter
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This 4 page paper examines the theory behind witting a good, effective direct mail letter to be used in marketing campaign. The bibliography cites 3 sources.
Filename: TEdirmal.rtf

Impact Of Demographic And Culture Factors On Non-Verbal Communication
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This 5 page paper is the third for another student and reports the findings of the literature review conducted for the research study. This section discusses the findings relative to the impact of culture and demographics on specific forms of non-verbal communication – kinesics, proxemics, haptics, oculesic and paralinguistics. The writer also notes that these messages are further mitigated through other external factors. No Bibliography.
Filename: PGnvcm.rtf

Impact Of Online Media On Traditional Media
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A 22 page paper that explores whether or not the Internet has had any impact on the content found in traditional media. The essay begins with an introduction to the Internet in terms of the forecasts made two decades ago. The writer discusses the declining readership of newspapers and if this has anything to do with the Internet and how newspapers have responded. The 'Net news world is discussed next, including research data regarding users. Studies that have examined and compared the content of Online media and traditional versions are reported. Statistical data included. Bibliography lists 10 sources.
Filename: PGwbtr.rtf

Improvement Plan for Basic Listening Skills
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A 3 page outline offering eight points for improving listening skills. Some of the points include devoting time to listening; paying attention; maintaining eye contact; summarizing what the speaker has said and repeating it back to him; being aware of unspoken messages; and other similar points. Bibliography lists 4 sources.
Filename: KScommList.rtf

Improving Interpersonal Communication
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This 6 page report discusses the processes associated with improving interpersonal communication need not be either complicated or intense. Instead the most important aspect of such efforts revolves around the simple awareness that communication can be improved and the willingness to make it happen. All aspects of communication, whether business-based or personal are directed toward specific audiences and addresses issues that are most relevant to their particular concerns. This report considers a number of the aspects of communication in both the work and personal arenas. Bibliography lists 3 sources.
Filename: BWincomm.rtf

Improving Organizational Communication
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A 4 page paper providing a short communications plan for improving organizational communications. Priority areas are those of feedback, communicating change and ethical behavior. Not all employees may choose to participate, but all need to know that they can. Communicating change is a crucial point of whether the change is successful. Ethical behavior, of course, provides the underlying framework for the entire organization. Short cuts often are cliffs in disguise, as the late Ken Lay no doubt could attest. Bibliography lists 4 sources.
Filename: KSbusCommPln.rtf

Improving Teams' Communications Skills
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A 6 page paper addressing the situation of deteriorating team functioning. The effectiveness of some of the organization's teams has been diminished by means of increasing occurrence of conflict, rumor and backbiting. The paper reviews the observations of several communications writers and consultants, and recommends exercises at the team level designed to improve communications and assist individuals in maintaining a perspective that focuses on the company, rather than on the individual. Bibliography lists 7 sources.
Filename: KSbusComm.rtf